PHM HOSPITALITY
6th Floor, Panorama Building, Jalan Tomang Raya No. 63, RT.2/RW.13, Tomang, Grogol petamburan, West Jakarta City, Jakarta 11440

PHM HOSPITALITY: CORPORATE FINANCE OFFICER OVERVIEW
PT. SPHM HOSPITALITY BALI
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PHM HOSPITALITY AT A GLANCE
PART OF PANORAMA GROUP
Indonesia’s leading integrated tourism and hospitality conglomerate, providing a robust foundation.
DIVERSE HOTEL BRANDS
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THE HAVEN (luxury)
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THE 1O1 (midscale premium)
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FRii Hotels (unique thematic)
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THE BnB (budget)
ESTABLISHED IN 2010
Headquartered in Jakarta with a strong presence in Bali and across Indonesia, demonstrating sustained growth.
STRATEGIC ROLE OF CORPORATE FINANCE OFFICER

STEWARD FINANCIAL HEALTH
Ensure the financial sustainability of PT. SPHM Hospitality Bali operations through rigorous oversight.
OVERSEE BUDGETING & ALLOCATION
Manage budgeting, forecasting, and strategic capital allocation for hotel development and day-to-day operations.
DRIVE REPORTING & COMPLIANCE
Lead financial reporting, maintain compliance with regulations, and manage risk aligned with Panorama Group standards.
PHM HOSPITALITY’S BRAND PORTFOLIO IN BALI
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THE HAVEN
Deluxe suites and villas emphasizing natural elegance and serenity, ideally located near Seminyak.

FRII HOTELS
Thematic, lifestyle-focused properties offering unique and immersive guest experiences, full of character.



THE 1O1 HOTEL & RESORT
Trendy midscale brand specifically targeting young, active travelers seeking contemporary experiences


PHM COLLECTION
A curated selection of boutique hotels and resorts designed for both discerning business and leisure travelers.

FINANCIAL PERFORMANCE & GROWTH DRIVERS
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SUSTAINABLE RETURNS
PHM Hotels consistently delivers sustainable returns through innovative management and expert consultancy services.
ASSET VALUE MAXIMIZATION
A core focus on maximizing asset value and enhancing operational efficiency across all Bali properties is paramount
INDUSTRY CONTEXT & MARKET OPPORTUNITY

BALI'S ENDURING APPEAL
Bali remains Indonesia’s top tourism destination, experiencing steady visitor growth in the post-pandemic era, reinforcing its market dominance
STRATEGIC POSITIONING
PHM’s multi-brand strategy uniquely positions it to cater to the evolving and varied preferences of modern travelers.
DIVERSE DEMAND
There is a rising demand for diverse hospitality experiences, spanning from ultra-luxury resorts to accessible budget segments
KEY FINANCIAL METRICS & RESPONSIBILITIES


REVENUE STREAM MONITORING
Monitor all revenue streams, including room sales, food & beverage, and other ancillary services.
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REGULATORY COMPLIANCE
Ensure full compliance with all Indonesian financial regulations and adherence to Panorama Group’s robust governance frameworks
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COST CONTROL MANAGEMENT
Implement and manage stringent cost controls to improve gross and operating margins within a competitive market.
COLLABORATION & LEADERSHIP


CROSS-FUNCTIONAL ALIGNMENT
Work closely with operations, marketing, and procurement teams to ensure all efforts align with financial goals and objectives

EXECUTIVE REPORTING
Report directly to Panorama Group’s corporate finance division and executive leadership, ensuring transparency and accountability
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DUE DILIGENCE LEADERSHIP
Lead financial due diligence for new hotel acquisitions and spearhead development projects specifically in Bali
CHALLENGES & STRATEGIC INITIATIVES

MARKET VOLATILITY

Navigate fluctuating tourism trends and economic uncertainties with agile financial strategies
SUSTAINABILITY INTEGRATION

Champion and support sustainability initiatives to meet the growing Environmental, Social, and Governance (ESG) expectations within the hospitality sector
DIGITAL TRANSFORMATION
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Implement cutting-edge digital financial systems for real-time data insights and enhanced decision-making capabilities.
CONCLUSION: DRIVING FINANCIAL EXCELLENCE FOR PHM HOSPITALITY BALI
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PIVOTAL ROLE
The Corporate Finance Officer is pivotal in securing PHM’s continued growth and profitability in Bali’s dynamic market.

SHAPING THE FUTURE
Together, we are actively shaping the future of hospitality in Indonesia’s premier
destination, Bali.

STRATEGIC COMMITMENT
A steadfast commitment to innovation, operational excellence, and strategic investment ensures long-term value creation.
