SPHM HOSPITALITY S.O.P, MANUAL,
HAND BOOK AND JOB-DES
Hotel Creativity
10. IN-HOUSE DESIGN AND PRINTING
When you don't have a big budget but you'd still like to wow your guest with simple, classy and effective printing material you will sooner or later end up doing things yourself.
It really does not take much to create nice looking promotion material. With the tools and tips in this section you should be well on your way to create things that represent you and your brand well.
11. CREATIVE IDEAS
Creativity is everywhere and it all serves to surprise and delight guests.
This section is about the artwork you can create yourself. The trick when producing things in-house, is to make it look professionally done.
Make sure you follow some of the basic guidelines, such as correct use of logos, clean and legiblibly printed text and nice artwork and always have someone check the final draft before you set out to mass produce.
12. CORPORATE IDENTITY
No business unit is complete without an identity, the look and feel that shows your customers how well you are going to be delivering your products and services.
Chances are you already have a logo, if not - and unless you feel very confident when it comes to graphic design - it is recommended you get a professional design studio to help you establish one.
13. SAMPLE ARTWORK
From flyers, to newletters, guest room collateral, poster and more ...
Sometimes its all about having a sample to get the creative juices flowing. Whether as inspiration on what to feature for your next upcoming event or just how to get a certain message across, for sure you'll find something usefull here.